Cold
Calling
Mastery
13-module structured curriculum. 7 AI personas. Drill mode. Real-time scoring. Live coaching. The complete system for sales mastery.
Trusted by sales teams worldwide
James Morrison
IT Director
From Nervous to Natural in 5 Steps
No scheduling, no awkwardness, no wasted time. Build scenarios, practice, and track your improvement.
Set Your ICP
AI scans your website to build your Ideal Customer Profile. Every persona adapts to your industry, product, and target audience.
Choose Your Mode
Free-form roleplay with 7 personas, rapid-fire drill rounds, or analyze your real call recordings. Pick the training that fits your day.
Practice Live Calls
Real-time voice conversations with AI personas. Each has unique personality, objection patterns, and realistic speech quirks — no two calls are the same.
Run Rapid Drills
5 rounds, 5 personas, 60 seconds each. Drill mode throws objections or cold call openers back-to-back for focused skill building.
Get AI Scoring
Every session scored across 6 dimensions: Opener, Pitch, Qualification, Objection Handling, Closing, and Communication.
Practice with 7 Realistic Personas
Each persona has unique objection patterns, personality traits, success rates, and authentic voice responses. Start with friendly personas and work up to the procurement villains.
Skylar White
CFO
Success Rate
Skeptical, ROI-focused. No patience for fluff.
“I get ten of these calls a day. What makes you different?”
Dolores Umbridge
Senior Executive Assistant
Success Rate
Sweet on the surface, tyrannical underneath. Uses rules as weapons.
“If he wanted to talk to salespeople, he'd answer his own phone.”
Cersei Lannister
COO
Success Rate
Calculated, strategic, dismissive. Tests your worth before revealing interest.
“Skip the marketing. What does your tech actually do?”
Logan Roy
Chairman & CEO
Success Rate
Ruthless media mogul. Zero tolerance for weakness.
“I squeeze vendors for a living. You're not special.”
Plus 3 more personas including Vecna, Ramsay Snow & Darth Vader
The Outbound Code 13-Module Program
A structured system for cold calling, objection handling, and closing -- with AI practice drills and live coaching from someone who has closed $1.5M+ in commissions.
Structured Curriculum
13 modules with progressive unlocks, quizzes, and a verifiable certificate on completion.
Live Coaching Sessions
Weekly live calls with Giulio. Direct feedback on your technique, plus session recordings.
Cohort Accountability
Learn alongside a cohort. Shared deadlines, peer feedback, and competitive leaderboards.
Module Roadmap
13 weeksMindset & Preparation
Cold Calling Fundamentals
The Opening Framework
Objection Handling
Discovery Questions
Pitch & Value Proposition
Gatekeepers & Voicemail
Follow-Up Strategy
Qualification Mastery
Closing Techniques
Pipeline Management
Advanced Scenarios
Final Assessment
Practice alone. Improve together.
An active community of salespeople pushing each other to improve. Cohort groupings, competitive leaderboards, and streak-based accountability turn solo practice into a team sport.
Cohort Groups
Get matched with peers at your level. Share wins, swap scripts, and hold each other accountable.
Leaderboard
Compete on weekly leaderboards. Your progress is visible, and so is everyone else's. Rise to the top.
Streaks & XP
Earn XP for every lesson, quiz, and roleplay session. Maintain your streak. Unlock badges along the way.
Alex T.
Sarah K.
Marcus D.
Jordan L.
Emma R.
6-Dimension Analysis of Every Call
Every practice session gets detailed feedback based on Giulio's proven cold calling methodology.
Good
Strong opener and communication skills. Focus on objection handling and qualification to push past 8.0.
Opener
Strong permission-based opening with a natural pattern interrupt. Tone was calm and confident.
Pitch
Problem-focused micro pitch delivered in under 30 seconds. Highly relevant to the prospect's industry.
Qualification
Good use of open-ended questions but missed opportunities to dig deeper into impact.
Objection Handling
Acknowledged the objection but responded somewhat defensively. Missed the chance to reframe.
Closing
Proposed a clear next step with a low-commitment ask. Could improve with negative framing.
Communication
Excellent conversational tone with good pacing. Active listening was evident throughout.
What Sales Professionals Say
Real results from BDRs, SDRs, and sales leaders using the platform daily
“I joined Giulio's program because I was struggling with consistency during cold calling. The training helped give me a structure which made it far easier to remain consistent and not get lost during cold calls.”
William Clark
Commercial Account Executive
“I've always struggled with cold calls, but Giulio's training has been a game-changer. His engaging, fun approach creates a safe space to step out of your comfort zone and try new techniques with confidence.”
Jessica Driver
Senior Recruitment Consultant
“After 10+ years of cold calling, I still learned a ton from this Academy. Giulio's bite-sized lessons and relaxed, practical style make it easy to apply. Most importantly, the framework works.”
Jim Watts
Sales Manager
“Giulio's training changed everything for us. We went from 2 to nearly 20 reps — and none of them touch the phones until they've gone through him. His scripting? Elite. His delivery coaching? Game-changing.”
Brian Sullivan
Founder, Precise Selling
Invest in Your Sales Career
Choose your plan and start training today. 30-day money-back guarantee on the full course.
AI Coach
Unlimited AI roleplay, call analysis, and coaching
- Unlimited voice practice
- 7 AI buyer personas
- Drill mode (rapid-fire)
- Call recording analysis
- 6-dimension AI scoring
- Performance dashboard
- RAG-powered chat coach
Full Academy
Complete curriculum + AI coach + live sessions + community
- Everything in AI Coach
- 13-module structured course
- Weekly live coaching with Giulio
- Session recordings library
- Community access
- Cohort accountability groups
- Leaderboards & XP system
- Verifiable certificate
Ready to Transform Your Sales Calls?
Join hundreds of salespeople who practice smarter, not harder. Structured curriculum, AI practice, live coaching, and a community to keep you sharp.
30-day money-back guarantee. Cancel anytime.
13 modules • 7 AI personas • Live coaching • Community • 6 scoring dimensions